This research has been supported by grants from the government of Den- mark, the government of France, the government of Japan, and the gov- ernment of Singapore. Our gratitude goes first to the companies that agreed to be inter- viewed. Major contributions to the case studies were made by Mr. Jacques Car- bou, Ms. Kris Day, Mr. Takaji Hishiyama, Professor Iwao Taka, Dr. Eric Teo, …